AUSTRALIA’S LEADING AI AGENCY
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Automate your
MARKETING

Lead Capture & Scoring Engine

Capture leads effortlessly from multiple channels and score them in real time to prioritize your hottest prospects.

Automatically capture leads from website forms, landing pages, and ad campaigns.

Enrich leads with company size role, industry, and location data to build a full profile.

Apply a custom lead scoring model based on demographic data, engagement level, and source.

Alert your sales team inmediately when a lead hits the "hot" threshold, with key insights and recommended next steps.

Programmatic SEO Engine

Launch hundreds of SEO-optimized landing pages at scale, each tailored to rank for high-intent long-tail keywords and rive organic growth.

Identify long-tail keyword patterns with high intent and low competition (e.g., "[Service offering] in [city]).

Structure your data (e.g., industries, locations, use cases) to generate SEO-ready content inputs.

Auto-generate unique SEO-optimized content for each page—headlines, metadata, body text, and CTAs.

Publish and interlink pages automatically using your CMS, ensuring fast load times, clean URLs, and schema markup.

Social Media Posting

Automate your entire social media posting workflow, from content planning to design, captions, and scheduling across every platform.

Plan and manage your content calendar—topics, dates, platforms, and content types.

Generate platform-specific captions (e.g., value-packed LinkedIn posts, short TikTok hooks, or carousel copy for Instagram).

Auto-generate branded visuals, reels thumbnails, carousels, or short-form video templates using pre-approved designs.

Schedule posts across Instagram, LinkedIn, X, TikTok, and Facebook, with auto-optimised timing and hashtag suggestions.

Cold Outreach Engine

Turn cold leads into warm conversations using intelligent multichannel outreach.

Source and enrich cold leads with data like job title, company size, and industry.

Auto-generate personalized cold email intros and subject lines.

Run automated, A/B-tested outreach sequences across email and LinkedIn.

Sync positive replies to your CRM and trigger task assignments for your team.

Proposal Writing Assistant

Generate tailored, high-converting proposals in minutes without burdening your sales team.

Pull lead details, deal value, and notes from your CRM.

Auto-generate a personalized proposal using your brand’s template and value proposition.

Insert dynamic proposal components like pricing tables, timelines, and testimonials.

Send the proposal with built-in e-signature tracking and reminders.

Sales Nurture Flow

Automate follow-ups with qualified leads using personalized messaging, content, and smart scheduling.

Segment leads by intent, industry, and recent engagement activity.

Launch a multi-touch email sequence tailored to pain points and objections.

Embed your booking link in outreach with real-time availability syncing.

Notify sales reps instantly when a lead books a meeting or replies with interest.

Sales Pipeline Tracker

Maintain full visibility over your sales funnel with real-time updates and intelligent alerts.

Track deals through each stage with automated pipeline movement.

Trigger alerts and workflows when deal stages change or go cold.

Create a live dashboard of deal metrics filtered by rep, region, or product.

Send weekly pipeline summaries and notifications for at-risk deals.

Lead Nuturing & Book Calls

Nurture your leads with personalized content, schedule meetings automatically, and prep them before the call.

Trigger a personalised email sequence based on lead behaviour and profile, educational content, case studies, social proof.

Include smart scheduling links that auto-sync with your calendar and let leads choose a time without back-and-forth emails.

Generate a tailored "prep pack" for the lead before the meeting (e.g., recap of key info, agenda, testimonials, and success stories).

Notify the sales rep with a summary of lead context, pain points, and conversation triggers 30 minutes before the meeting.

Invoice Generation & Tracking

Automatically generate, send, and track invoices—without chasing payments manually.

Detect new billable items or completed projects and trigger invoice creation.

Auto-generate branded invoices with client details and line items.

Send invoices with payment links and real-time payment tracking.

Notify your team when invoices are paid or overdue, with follow-up reminders.

Expense Reconciliation

Streamline expense tracking and eliminate manual spreadsheet work with automated reconciliation.

Capture receipts via mobile or email, automatically categorize expenses.

Sync transactions from company bank accounts and credit cards.

Match receipts to transactions using AI-powered reconciliation.

Export reconciled data into monthly or quarterly expense reports.

Automated Financial Reporting

Eliminate reporting delays and generate up-to-date financial insights with zero spreadsheet wrangling.

Sync real-time financial data including revenue, expenses, and balance sheets.

Consolidate data across platforms and generate custom dashboards.

Visualize trends in revenue, burn rate, and runway in real-time charts.

Send auto-updating weekly financial summaries to founders and stakeholders.

Payroll Automation

Run accurate, on-time payroll with compliance built in—no calculators required.

Sync timesheets and pay rates for employees and contractors.

Pull attendance, leave data, and PTO automatically.

Process payments, generate payslips, and file tax obligations.

Notify staff when their payroll has been processed and direct deposits are sent.

Automated Job Posting & Applicant Tracking

Post jobs across multiple platforms and manage candidates in one streamlined workflow.

Create a new job listing and publish across LinkedIn, Indeed, and niche job boards.

Sync applicant data to your central ATS with resume and role tagging.

Auto-send interview scheduling links based on hiring manager availability.

Notify hiring teams when a new qualified applicant is added to the pipeline.

New Employee Onboarding Workflow

Deliver a seamless onboarding experience with automated task assignment, training, and compliance.

Trigger onboarding checklist as soon as an employee is marked as hired.

Assign a personalized onboarding workspace with tasks, links, and company docs.

Auto-send welcome videos from the CEO and department leads.

Automatically provision email, Slack, and system logins using templates.

Leave & PTO Request Automation

Simplify time-off requests with real-time tracking and manager approvals built in.

Allow employees to submit leave and PTO requests through the HR portal.

Route requests to the appropriate manager for approval based on team.

Automatically block out approved time on personal and team calendars.

Notify team members when someone is on leave and update the team status board.

Offboarding & Exit Survey Automation

Ensure a structured and compliant exit process with automation that captures feedback and revokes access securely.

Trigger the offboarding workflow when an employee is marked as inactive or resigned.

Send an automated exit survey to collect feedback on the employee experience.

Revoke access to email, calendars, and internal tools.

Log offboarding tasks and update knowledge bases with lessons learned.

Task Management & Workflow Automation

Streamline internal workflows with automated task assignment, tracking, and progress updates.

Trigger task creation from form submissions, emails, or project templates.

Automatically assign tasks to the right team member based on project type or priority.

Send task notifications and deadline reminders in team channels.

Sync task updates and statuses into project dashboards and weekly reviews.

Employee Onboarding Automation

Deliver a smooth, consistent onboarding experience that scales—without manual follow-ups.

Trigger onboarding workflow when a new hire is added to the HRIS.

Send welcome email, account access, and first-day instructions automatically.

Share pre-recorded onboarding videos for tools, processes, and company values.

Assign onboarding checklist with training modules and completion tracking.

Inventory Management System

Track inventory levels in real time, reduce stockouts, and automate reordering.

Monitor inventory changes based on sales, returns, and manual updates.

Maintain a live inventory database with product locations and reorder thresholds.

Trigger alerts or reorders when stock falls below defined minimums.

Notify procurement or operations managers instantly when action is required.

Incident & Issue Reporting

Empower your team to log and resolve operational issues quickly, with accountability and tracking built in.

Collect incident reports from staff with standardized categories and severity levels.

Route reports to the correct department or manager based on type and urgency.

Alert the assigned responder in real time and tag them to the ticket.

Log issue, track resolution, and report status updates automatically.

CUSTOM AI AGENT DEVELOPMENT
36 HRS OF HUMAN LABOUR
INTO A 4 SEC PROCESS
Here’s how our team of designers, engineers and venture builders disrupted the logistics industry.
1. THE CHALLENGE
Xtreme Freight, specialises in transporting dangerous goods. With hundreds of drivers, vehicles and destinations, route optimisation is a computationally difficult. Dangerous goods has advanced compatibility requirements adding extra complexity and risk.
2. THE PROCCESS
We learnt every step of the value chain, to devise an advance algorithm and paired it with a simple to use interface for Xtreme Freight's drivers.
3. THE SOLUTION
Before this platform was built, Xtreme Freight team members spend on average 16 hours per week doing numerous compatibility checks and route optimisation calculations. This process now takes 4 seconds.
"Mayfly's technical expertise and attention to detail were truly impressive. They consistently delivered high-quality work and demonstrated a deep understanding of the subject matter. Their ability to tackle complex problems and find innovative solutions was instrumental in overcoming various challenges we encountered along the way.”
Amanda O’Brien / Founder of Xtreme Freight
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Hospitality to Hospitals:

How to use AI to automate your business

15 May 5:30 - 8:00pm

Ballers Clubhouse Carlton

In partnership with SMEC AI.

We partner with the best to deliver a platform for insights and collaboration
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automation audit.

For us to provide the deepest insights into how AI can unlock the most impact for your business, please provide us with your business information and then book in a call to speak to an expert.

Thank you! Your submission has been received!
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For us to provide the deepest insights into how AI can unlock the most impact for your business, please provide us with your business information and then book in a call to speak to an expert.

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Our impact in action

Ideate, innovate and move fast with our venture support. We help businesses solve challenging problems or seize new opportunities.

WATER BROKERAGE
Turning outdated processes into efficient, highly-automated digital solutions.
HOSPITALITY
Automated the process from hiring to payment for gig-economy hospitality workers.
Outclass
A CRM designed specifically for yoga and pilates studio owners, simplifying management and enhancing studio efficiency. Outclass is here to shake up the studio CRM space.
WIRL
WIRL is a mobile web app created by dietitians Alicia and Bree, aimed at helping women foster a positive relationship with food.
TOOLS WE USE

10+

Hours Saved

Per week, per employee for businesses automating routine tasks.

Zapier Report

1.8x

Casflow Worth

From productivity gains, labor savings.

McKinsey Global

70%

Task Reduction

AI helps businesses cut repetitive workload time by up to 70%.

Accenture

90%

Error Reduction

AI-powered data entry and validation systems can reduce manual entry errors by up to 90%.

MIT

DON'T TAKE OUR WORD FOR IT.
About us
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"Mayfly's partnership transformed our vision into reality by creating a scalable, high-performance platform."
Brendan Leeds
Co-founder / Choosey
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/
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"Mayfly Ventures accelerated our growth, providing support across product, traction and  raising capital."
Frankie Lewns
Co-founder / Bloomwise
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/
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"Mayfly's technical expertise was impressive. Consistently delivered high-quality work, demonstrating a deep understanding of the subject matter."
Amanda O'Brien
CEO / Xtreme Freight